Skip to content

E-Commerce Checkout Usability – Baymard Institute

Rated 0 out of 5
(be the first to review)

Original price was: $200.00.Current price is: $54.00.

This checkout study provides you with 7 years worth of checkout user testing and research, condensed into 134 usability guidelines.

Purchase this course you will earn 54 Points = $5.40!


Purchase E-Commerce Checkout Usability – Baymard Institute Course at eBokly. We actively participate in group buys and are committed to sharing knowledge with a wider audience. What's more, our courses maintain the same quality as the original sale page. You have the option to buy directly from the sale page at the full price (sale page link is provided within the post).

E-Commerce Checkout Usability

69% of all e-commerce visitors abandon their shopping cart. Why?

A part of Baymard Premium access

This checkout study provides you with 7 years worth of checkout user testing and research, condensed into 134 usability guidelines.

Full access to the Checkout Usability study includes 17 reports with 134 actionable checkout guidelines, and a benchmark database with 6,000 UX performance scores and 5,000 categorized checkout implementation examples.

(Beyond including full access to this Checkout Usability research study, the Baymard Premium access also include 6 additional studies (Homepage & Category Navigation, E-Commerce Search, Product Lists & Filtering, Product Details Pages, Mobile E-Commerce, and Account & Self-Service) with a total of 640+ guidelines covered in 64 e-commerce UX research reports)

This research-based and pragmatic toolset will help you achieve the best possible checkout flow, user experience, and conversion rate.

17 Reports with 134 Guidelines to Increase Checkout Conversion by 35.26%

This original usability study focuses on how users behave during a checkout flow, where they get stuck, and why they abandon their purchase.

The findings presented in these 17 reports (720-page in total), are based on two rounds of large-scale qualitative testing of e-commerce checkout processes, along with an additional large-scale eye-tracking test, and quantitative research with 6,000+ participants. Despite testing the checkout flows from 25 leading e-commerce sites, the test subjects encountered more than 2,700 usability issues in the process of going from the shopping cart to completing their order.

In fact, the combined test data documents that the average site can increase its conversion rate by 35.26% solely through better checkout design. And these figures are based on the testing of checkout processes from leading e-commerce sites, such as Walmart, Amazon, Wayfair, Crate & Barrel, ASOS, etc.

In these 17 reports, we have distilled all 2,700+ usability issues encountered by the test subjects into 134 checkout user experience guidelines, and prioritized them by UX impact – providing you with concise design guidelines that will help you improve the performance of your checkout process.

What you’ll get in the 17 Checkout Usability reports

  • 134 actionable design guidelines divided into 17 topics.
  • 400+ user quotes illustrating what customers think when they abandon their purchase.
  • 1,300+ screenshots illustrating concrete design and usability issues – and solutions to them.
  • 60 benchmark case studies of real life examples illustrating what works and what doesn’t.
  • 720 print-optimized pages exploring the customer’s checkout experience.

Benchmark: Is your checkout better than Apple’s or Walmart’s?

Based on the findings of this checkout research study we’ve benchmarked the checkout processes of 60 top grossing US and European e-commerce sites. This provides you with the most comprehensive e-commerce checkout database in the world with 720 manually reviewed checkout steps, more than 2,000 screenshots, and 5,000+ categorized implementation examples of the 134 checkout usability guidelines.

When you purchase the checkout usability study you get full access to this benchmark database.

Furthermore the benchmark database include tools that allow you to review your own (or your clients’) checkout process and see how it stacks up against the competition.

What you’ll get in the Checkout Usability benchmark

  • Full unrestricted access to the benchmark database with 60 checkout usability case studies of top grossing e-commerce sites.
  • 720 annotated checkout steps for systematic design inspiration on a particular checkout step type (Address, Payment, etc).
  • An interactive review tool to rate your own checkout performance and see how it stacks up against the competition.
  • 6,000+ UX performance scores providing a detailed breakdown of checkout strengths and weaknesses.
  • 5,000+ best- and worst-practice examples, illustrating how to implement the 134 checkout usability guidelines.

Tag: E-Commerce Checkout Usability  – Baymard Review. E-Commerce Checkout Usability  – Baymard download. E-Commerce Checkout Usability  – Baymard discount.

Purchase the E-Commerce Checkout Usability – Baymard Institute course at the best price at eBokly. Upon completing your purchase, you will gain access to the downloads page. where you can conveniently retrieve all associated course files. Additionally, we will send you a download notification email to your registered mail.

Unlock your full potential with our E-Commerce Checkout Usability – Baymard Institute courses. Our courses are meticulously designed to empower you with the skills and knowledge needed for excellence.

Why wait? Take the first step towards greatness by acquiring our E-Commerce Checkout Usability – Baymard Institute courses today. We ensure a smooth and secure purchasing experience that guarantees your peace of mind. Rest assured that your financial information is safeguarded through our trusted payment gateways, Stripe and PayPal.

Stripe, renowned for its robust security measures, offers a secure and dependable payment process. Your sensitive data is encrypted using state-of-the-art technology, ensuring its confidentiality throughout the transaction.

PayPal, a globally recognized payment platform, adds an extra layer of security. With its buyer protection program, you can make your purchase with confidence, knowing that your financial details are protected, allowing you to focus on your learning journey.

Is it secure? to Use of?
  • Rest assured, your identity remains completely confidential. We do not share your information with anyone, ensuring the utmost security when you buy the E-Commerce Checkout Usability – Baymard Institute course.
  • 100% Safe Checkout Privateness coverage
  • We employ robust communication and encryption methods to protect sensitive information. All card numbers are encrypted using AES at rest-256, and the transmission of card numbers occurs in a separate hosting environment, without sharing or storing any data.
How Will the Course Be Delivered?
  • Upon successful payment for the “E-Commerce Checkout Usability – Baymard Institute course”, Most of the products will come to you immediately. But for some products were posted for offer. Please wait for our response, it might take a few hours due to the time zone difference.
  • If this occurs, kindly be patient. Our technical department will process the link shortly, and you will receive notifications directly via email. Your patience is greatly appreciated.
What Shipping Methods Are Available?
  • You will receive a download link in the invoice or in YOUR ACCOUNT.
  • The course link is always accessible. Simply log in to your account to download the E-Commerce Checkout Usability – Baymard Institute course whenever you need.
  • You can study online or download the content for better results, making it accessible from any device. Ensure your system does not go to sleep during the download process..
How Do I Track Order?
  • We promptly update the status of your order following your payment. If, after 7 days, there is no download link provided, the system will automatically process a refund..
  • We love to hear from you. Please don’t hesitate to email us with any comments, questions and suggestions.


There are no reviews yet.

Leave a customer review
Back To Top